Inspire, Indulge and Invest in a New Era of Luxury at UltraLuxe 2024
As Singapore prepares to host UltraLuxe 2024 from October 4th to 13th, anticipation is building for an extraordinary festival that promises to redefine the concept of niche luxury. With a spectacular lineup of curated exhibitions and experiences, this year’s event invites attendees to immerse themselves in the finest expressions of elegance, creativity, and purpose across various domains, including jewellery, fashion, and culinary arts. UltraLuxe 2024 is not just a celebration; it’s an exploration of what luxury means in today’s dynamic world.
Angela Loh, CEO and Founder of UltraLuxe explains the resin behind this year’s theme of inspiring, indulge and invest: “It is a dream come true for me this year as the constellation of talents and passions in Singapore and from around the world partaking in the showcase this year will not only INSPIRE new concept of luxury styles and expressions but also INDULGE connoisseurs and collectors with experiences that tantalise their various senses as well as elevate their desire to INVEST in luxury for long term value preservation. This year, we are proud to present a curation of niche luxury that spans jewellery, watches, fashion, spirits, leisure and living that inspires, indulges and invests.”
As a festival of unparalleled opulence, UltraLuxe 2024 is divided into four distinct pillars: Jeweluxe, Homme, Advocacy, and DineLuxe. Each pillar offers a unique perspective on luxury, catering to the refined tastes of connoisseurs and collectors alike. At the heart of UltraLuxe 2024 is JeweLuxe, an exquisite showcase featuring gems valued at over 200 million dollars USD from independent jewellery houses and renowned designers. This segment serves as a testament to craftsmanship and artistry, offering collectors and connoisseurs exclusive access to iconic designs. According to Loh, CEO, “True luxury is not just about the price tag, but the story behind the piece. Independent designers bring unique creativity and passionate expressions to the world of style and sophisticated living, offering a niche luxury that sparks consciousness and connection.”
Highlights of JeweLuxe
Edition 1: 4-8 October 2024
THE PROTAGONIST
First inaugurated in 2014, The Protagonist is an internationally acclaimed exhibit that emphasizes mindful practices. This year, it marks its debut in Singapore after successful shows in New York City. Visitors can expect to see collections that embody responsibility, originality, and innovation, crafted from ethically sourced materials. Loh continues, “Successful independent brands have the heartware to deliver a consistently exceptional experience to an evolving and discerning audience who appreciate purpose, meaning, and fine taste.” The Protagonist not only highlights the beauty of jewellery but also shares the stories behind each piece, connecting attendees more deeply with the art of jewellery-making.
GEMAGICAL
Gemagical brings together the world’s most sought-after rare and unique gems, transforming them into stunning works of art. Celebrated jewellery houses from Asia, Europe, and the UAE will showcase audacious designs and innovative approaches to contemporary jewellery. Brands such as Alexander Laut, Autore and B.P. De Silva will present their finest works, merging traditional craftsmanship with modern aesthetics. Each piece on display tells a story—of its design inspiration, materials used, and the cultural significance behind it. This segment aims to elevate the appreciation of jewellery not merely as accessories, but as integral parts of personal history and cultural heritage.
MODERNISSIMO
Modernismo unites iconic European jewellery houses and designers in a celebration of creativity. Featuring talents like FOPE, Paolo Costagli, AKILLIS and rising stars from the European market, this segment showcases cutting-edge designs that challenge traditional norms. Attendees can expect jewellery that pushes creative boundaries while respecting classic craftsmanship. The exhibit epitomizes the fusion of traditional techniques with modern sensibilities, offering guests a chance to appreciate the versatility and adaptability of luxury jewellery in an ever-evolving market.
NOUVEAU ASIA
This segment spotlights the incredible talent emerging from Asia, focusing on local designers like 4928, Goi Jewellery and Summus Faye, who weave cultural narratives into their creations. Nouveau Asia celebrates the fusion of tradition and innovation, featuring pieces crafted with an ethos that resonates with modern-day values. Loh underscores the importance of this narrative, noting, “UltraLuxe is redefining the concept of niche luxury with an unwavering determination to foster an inclusive collaborative ecosystem.” This section will also include unique offerings from artisans in Taiwan and Bhutan, enriching the narrative of Asian luxury jewellery.
Edition 2: 9-13 October 2024
The second edition curation of JEWELUXE is focused on “ready to wear” jewellery for everyday styling.
STYLE INC
Displaying jewellery pieces that are fashion-forward and elevate everyday style into iconic statements. Look out for trending vintage house Bakhache (Australia) and fashion-conscious labels such as Faipo (HK), Kevork Khatcherian (Lebanon) and La Joie (Singapore) for every bling styling.
GLAMORA
A high-octane curated selection of jewellery from internationally renowned labels to iconic pieces by independent designers that have endured through time.
Enriching Experiences at UltraLuxe
UltraLuxe 2024 offers more than just stunning jewellery showcases; it also provides an array of enriching experiences designed to engage and inspire attendees. This year’s UltraLuxe proudly partners with CIMB Singapore, a leading ASEAN bank, as the official sponsor to present:
Advocacy Panel Discussions
The festival emphasizes collective insights through Advocacy panel discussions, hosted in partnership with CIMB Singapore, a leading ASEAN bank. These discussions will feature industry leaders sharing their experiences and insights on luxury, sustainability, and responsible indulgence. Loh notes that “fostering purpose through luxury will create lasting impressions and collaborations that resonate with today’s audience.” Topics will include the nuances of personal branding in today’s marketplace and the responsively shifting landscape of luxury consumerism. Participants will engage in meaningful conversations designed to provoke thought and inspire action.
The Ultimate LuxeScape
Partnering with CIMB Singapore, a leading ASEAN bank, and the official sponsor of the Ultimate LuxeScape, UltraLuxe presents an exclusive and immersive showcase of niche luxury for affluent individuals, this extraordinary experience takes guests on a journey through the realms of iconic jewellery, fashion, timepieces, and culinary delights. Divided into three captivating scapes—AsiaScape, VisionScape, and RareScape—each showcase offers a unique perspective on luxury. AsiaScape celebrates Asia’s style heritage from the founding years of Singapore, VisionScape celebrates the beauty of nature with art, and RareScape indulges the mind and palette, taking guests through an authentic haute
joaillerie bespoke experience paired with the appreciation of culinary rarities of Japanese fine beef and whiskey.
DineLuxe
Another highlight of the festival, DineLuxe, invites culinary enthusiasts to celebrate the art of fine dining through luxurious ingredients and culinary techniques. Emphasising “Purism in Culinary,” top chefs will present their interpretations of refined dining. Each culinary experience is carefully crafted to elevate traditional recipes with modern flair, allowing guests to savor exquisite flavors while indulging in the highest standards of service.
The Homme Experience
In addition to the unrivaled jewellery showcase, the festival presents Homme in Edition 2 (9-13 October 2024), exploring modern masculinity through curated showcases of timepieces, fashion, and lifestyle accessories. HOMME lifestyle social is an immersive Exploratorium featuring curated showcases of sophisticated and elevated living to satisfy the passions and interests of discerning modern men spanning timepieces, fashion and living style:
- Ultra Bar
- ChronoSphere
- StyleSphere
- LuxEscapade
Travel Experiences at UltraLuxe
UltraLuxe launches LuxEscapade for those seeking niche travel experiences, preluding with UltraLuxe festival itinerary for international visitors to enjoy red-carpet runway shows, high-profile networking events, and shopping experiences with over 120 international brands. More travel experiences exploring niche luxury and sophisticated living spanning countries, such as Italy, France, Indonesia and Thailand, will be unveiled at the festival.
The Future of Luxury
UltraLuxe 2024 serves as a cultural event that invites attendees to reflect on the intersection of luxury, creativity, and sustainability. With its emphasis on ethical consumption and artistic integrity, the festival encourages visitors to consider the broader implications of their luxury choices and engage with brands that align with their values. Angela Loh’s vision for UltraLuxe underscores the transformative power of luxury that transcends mere consumption: “At UltraLuxe, we aim to harness the attention of and engage with a global community of supporters and collectors.” This vision pushes for a collective journey towards a more conscious and purpose-driven understanding ofluxury. Don’t miss your chance to experience UltraLuxe 2024, where the art of living beautifully awaits! Mark your calendars for this captivating festival that promises to inspire, indulge, and invest—where every moment spent is a testament to the beauty and innovation defining the luxury of today and tomorrow. Join us for this celebration of creativity and craftsmanship and embark on a journey toward a new era of refined living.